The Guardian: Mr Nice ‘cannabis lifestyle’ shop opens in London
The Guardian review the opening of Equinox’s flagship Mr Nice Store in Soho
Howard Marks made his name in the illicit drugs trade but the late drugs baron is making a posthumous comeback to cash in on a booming legal trade in cannabis-related products.
Borrowing his most famous alias, the first Mr Nice store opened in London’s Soho district on Thursday, selling everything from upmarket bath bombs and face creams to hoodies inspired by Britain’s best-known drug smuggler.
Mr Nice bills itself as a “modern cannabis destination” that sells “carefully curated cannabis accessories from around the world”.
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